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Himalaya launches Himplasia
A new dimension in BPH (Benign Prostatic Hyperplasia) Management.
Bangalore, January 14, 2003

HimplasiaThe Himalaya Herbal Healthcare, pioneers in herbal remedies have launched Himplasia, an effective, safe and clinically proven solution for BPH (Benign Prostatic Hyperplasia). BPH is which is known to affect approximately 25% of men aged 40 years or over and almost one in every three men over 65 years of age.

Announcing the launch of the new drug, Philipe J Haydon, General Manager - Pharma Marketing said, "the current treatment for BPH has a lot of limitations. A patient not only faces the problem of non-compliance, escalating cost and side effects in a drug therapy but also faces limitations of a surgical procedure which includes hospitalization, blood transfusion, urinary tract infection, urethral stricture and development of urinary incontinence. Considering these facts, Himalaya has introduced Himplasia to provide relief with no side effects and improve the quality of life at a price, which was patient friendly. Himplasia was thus conceived to address this need."

Significant features of Himplasia
Himplasia has the combination of time-tested herbs like Tribulus terrestris, Caesalpinia bonducella, Areca catechu, Asparagus racemosus and Crataeva nurvala.

Himplasia acts by inhibiting the enzyme 5 alpha reductase that is responsible for the conversion of testosterone and also possesses alpha-receptor blocking activity, thereby relieving individuals with BPH from both irritative (urinary frequency, nocturia) and obstructive (hesitancy, poor and intermittent flow, incontinence) symptoms.

Himplasia also improves the peak flow rate and significant reduction in the prostatic weight. All these factors lead to an overall improvement in the individual's quality of life.

Himplasia is available in a strip of 30 tablets priced at Rs.3.00 per tablet and the recommended dosage is 2 tablets a day.

About the company
Since its inception in 1930, Himalaya has pioneered the use of modern science to rediscover and validate ayurveda's secrets. Today, Himalaya products serve the health and personal care needs of consumers in over 55 countries including USA, UK, Holland, Switzerland and Belgium.

All formulations of Himalaya are subject to primary research for upto 10 years before it reaches the consumer as the final product. It is this emphasis on research and stringent quality standards that has led 200,000 doctors worldwide to endorse Himalaya products.

For more information, visit Himplasia page.

   
 
   
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