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  The Pioneer New Delhi, November 21, 2002  
Herbal Health Healers  

Ever since its inception, the country's leading herbal healthcare company, Himalaya, has been unravelling our ayurvedic secrets to serve the health and personal care needs of consumers.

Offering four product ranges including a medicinal range, personal care, animal health products and single herbs, the brand has positioned itself as a customer-friendly company that offers products of an international quality. Today, its products have been endorsed by over 2,00,000 lakh doctors around the world in about 55 countries.

Following its mission to offer quality herbal care to consumers, Himalaya has launched its Chyavanaprasha in the market. Priced at Rs. 110 for a 500 gm jar, the product has been developed after an extensive R&D initiative.

To make its presence felt in the Chyavanaprasha market in the country that currently amounts to Rs. 350 crore, the company has appointed star cricketers Yuvraj Singh and Zaheer Khan as its brand ambassadors for Chyavanaprasha. "Our brand enjoys a good equation with both doctors and consumers, as a result of 72 years of R&D and expertise," said Ravi Prasad, President & CEO, Himalaya.

 
   
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