The AyurSlim website was launched in December 2009 to provide an online forum and information source for people with weight concerns.

A large segment of customers spends considerable time searching for health-related information on the web. Further, with the explosive growth of the IT industry where work is increasingly sedentary, obesity is on the rise. With ready access to the internet and the purchasing power to buy products, these customers are continually looking for assistance on the web.

The website offers its visitors a comprehensive understanding of AyurSlim along with documents and manuals certifying the credibility and efficacy of the product. General information on health and fitness is also available.

A popular section on the site is ‘Ask the Experts', with a 100 e-mails on average received per day. An in-house panel of doctors answers these queries, providing personalized information to the user.

Only two months after its launch, the website has had more than 2,500 hits per day! In the coming months, value-added services like a diet and exercise regimen for every registered user will be included.

For more information, log onto: www.ayurslim.com